irlines all strive for the biggest market share, the highest customer service and the strongest growth in sales. This all depends on a well trained and dedicated staff. Ethiopian School of Marketing was established to supply the airline with qualified staff in the areas of sales and marketing. To fulfill this objective the curriculum has been designed to cover the theoretical and practical aspects of airline marketing. The Ethiopian Marketing training school provides the platform to reach the highest possible objectives and to achieve the level of professionalism required to manage the various aspects of airline business.

Ethiopian has now made its marketing training service available to external customers. Courses offered are designed to qualify the responsible staff to effectively perform functions in the areas of :

• Reservations

• Fares and Ticketing

• Airport Operations and,

• Sales and Marketing

The courses concentrate on the basic skills and Knowledge required for successfully selling your Company’s products in today’s competitive environment. Your staff will benefit by participating in our programs. Our instructors have considerable years of Airline experience and first hand training specialization in IATA conducted trainings.

Course Lists :

COURSE NUMBER	COURSE TITLE
ET-102	BASIC RESERVATIONS
ET-103	AUTOMATED RESERVATION (GAB II)
ET-202	BASIC FARES & TICKETING
ET-204	ADVANCED FARES & TICKETING
ET-206	AUTOMATED FARES & TICKETING
ET-301	AUTOMATED DEPARTURE CONTROL
ET-302	AUTOMATED CARGO (AVIVA)
ET-303	AIRLINE PASSENGER HANDLING
ET-304	WORLD TRACER
ET-306	LOAD CONTROL
ET-307	BASIC FREIGHT HANDLING
ET-308	ADVANCED FREIGHT HANDLING
ET-309	DANGEROUS GOODS REGULATION
ET-310	DCS LOAD PLANNING
ET-311	LIVE ANIMALS REGULATION
ET-312	SITA DCS DATABASE CREATION
ET-313	RAMP HANDLING SERVICES (MANUAL)
ET-314	ULD HANDLING (AUTOMATED)
ET-403	SALESMANSHIP & CUSTOMER AWARENESS
ET-404	CUSTOMER SERVICE REFRESHER
ET-601	BASIC MARKETING

. . . GET THE BEST OUT OF YOUR SALES FORCE ! ! !

For further information please contact:

Division Manager Promotion & Customer Services

SITA Address: ADDTMET
Telephone: +251-11-6615526
Fax: +251-11-6611474
E-Mail: Mkttech@ethiopianairlines.com